
6 Keys to Communicating with a Multi-Generational Membership
Editor's Note: Today's blog post is brought to you by RCS Strategic Alliance Partner and founder of the Howland Marketing Group, Ashley Howland. DON'T MISS her free RCSU webinar happening next week, "Communicating with a Multi-Generational Membership". REGISTER HERE. We'll see you there! “The children now love luxury. They have bad manners, contempt for authority; they show disrespect for elders and love to chatter in place of exercise.” - Socrates, 5th Century BC Yes, you re

Cultivating Your Service Culture
This article originally appeared in BoardRoom Magazine in 2014. Customer service means different things to everyone. Wikipedia defines customer service as “The provision of service to customers before, during and after a purchase.” Businessdictionary.com defines it as “All interactions between a customer and a product provider at the time of sale, and thereafter.” But what does this mean in the club business? My general rule of thumb is to first realize that very often our cu