![The Epic [Strategy] Fail](https://static.wixstatic.com/media/fc285f_b995729f6ab24807b4f8cd3418c1ebec~mv2.png/v1/fill/w_319,h_240,fp_0.50_0.50,q_95,enc_auto/fc285f_b995729f6ab24807b4f8cd3418c1ebec~mv2.png)
The Epic [Strategy] Fail
This article first appeared in the March 2019 issue of BoardRoom Magazine Research shows that 60-90% of strategic plans fail. Developing a strategic plan takes discipline, brutal honesty, and requires foresight with trends, the economy, and society. Consider, for example: Club #1, 2008: built a ‘formal dining room’ significantly larger than its casual dining in a new clubhouse even though club trends and their consultant advised against it. The dining room is now closed excep

Training your Staff for the Big Game
It’s finally fall, and football season is in full swing. Whether the team you root for plays on Saturday, Sunday, or at the local high school, there is no denying how much hard work the players put in day in and day out to help achieve their goal of victory each week. A very successful college football team’s mantra (and subject of a pretty motivating hype video--if you are into that sort of thing) on their drive to a history-making season was: “They don’t put championship ri

How Clubs Can Cash in on the Experience Economy
Earlier this year, as a part of the World Economic Forum Annual Meeting; the organization issued an article that boldly stated “ The shift to an experience economy has the power not only to change how we spend our time and money, but also to promote inclusion and democratize happiness.” As the club industry works to combat member attrition and gain a share of the fiercely loyal Millennial population, here are a few ways clubs can cash in on the four pillars of the Experience

How Creating Memorable Moments Can Prepare Your Club for the Next Generation
It’s no secret that the traditional private club model is changing and while change may feel a bit scary (Look how far this club in Europe is going),the only constant in this world is change and without it, there is no moving forward. Global club trends and consumer expectations present a very exciting time for the club industry! A few months ago, we discussed the hotly-discussed topic of bringing Millennials to clubs and offered some suggestions to combat the top perceived r