
Provisions: Twist My Arm. Please.
There is a classic joke that goes something like this: A man walks into a doctor’s office and says, “Doc, it hurts when I do this…” and proceeds to extend his arm and bend it at the elbow. The doctor replies, “Well, stop doing that!” This advice could be considered kind of silly. The man needs to be able to bend his arm at the elbow. After all, that’s the whole idea behind humans being equipped with elbows in the first place. What really needs to happen is for the health pro

Ready When You Are: The Power of Online Training (Part Three)
using online instruction allows learning to more easily become a continuous process and not just a sporadic special event. And because onlin

Ready When You Are: The Power of Online Training (Part Two)
There is growing consensus within the hospitality industry that online training can and should be an integral part of your staff and managem

Should You Send Your (Sacred) Cows to Pasture?
An earlier version of this article was originally published in BoardRoom Magazine in 2014. Author Marc Goben, in his book Brandjam, makes a case for emotional branding suggesting that brands today must shift from communications and commodities to emotion and inspiration. If we want to touch people on an emotional level we must find ways to reach people individually to fulfill their emotional needs. Happy club members will continue to patronize where they feel welcome, comfort

The Top 4 Most Used Personality Tests for Management Teams
Have you ever taken a personality test?
These tools are becoming more and more popular with employers as we strive to hire workers with specific qualities, rather than skills. After all, skills can be taught--but inherent qualities cannot. This is particularly important in the hospitality industry. We can train you to be a good server or hostess for example, but if you aren't naturally hospitable, friendly, and helpful, then all the skills in the world still won't be able t