Leadership Lounge

This article first appeared in the March 2019 issue of BoardRoom Magazine Research shows that 60-90% of strategic plans fail. Developing a strategic plan takes discipline, brutal honesty, and requires foresight with trends, the economy, and society. Consider, for example: Club #1, 2008: built a ‘formal dining room’ significantly larger than its casual dining in a new clubhouse even though club trends and their consultant advised against it. The dining room is now closed excep

Earlier this year, as a part of the World Economic Forum Annual Meeting; the organization issued an article that boldly stated “ The shift to an experience economy has the power not only to change how we spend our time and money, but also to promote inclusion and democratize happiness.” As the club industry works to combat member attrition and gain a share of the fiercely loyal Millennial population, here are a few ways clubs can cash in on the four pillars of the Experience

It’s no secret that the traditional private club model is changing and while change may feel a bit scary (Look how far this club in Europe is going),the only constant in this world is change and without it, there is no moving forward. Global club trends and consumer expectations present a very exciting time for the club industry! A few months ago, we discussed the hotly-discussed topic of bringing Millennials to clubs and offered some suggestions to combat the top perceived r